Before trying this routine, my hair was constantly dry, brittle, and hard to manage. From the first wash with the Coconut Shampoo and Conditioner, I felt a difference — my hair felt soft but clean, not stripped. My crown feels stronger and my ends are no longer breaking off. It finally feels like my hair is being nourished, not just styled.

Talita D. (Houston, USA)

Limited offer

Our bestseller at 30% OFF

Defined curls – for every curl type

Limited offer

Defined curls – for every curl type

Our bestseller at 30% OFF

Kinky Routine

1349 Reviews

The 2025 Rated Innovation in Cosmetics

Title

Price :

$63.99
$49.99

Defined curls from the very first use

Non-greasy texture, no residue

Suitable for all kinky types

Deep hydration that lasts for days

100% natural and clean formula

Jessica N. (Houston, USA)

"Before trying this routine, my hair was constantly dry, brittle, and hard to manage. From the first wash with the Coconut Shampoo and Conditioner, I felt a difference — my hair felt soft but clean, not stripped. My crown feels stronger and my ends are no longer breaking off. It finally feels like my hair is being nourished, not just styled."

Approved by over 90,000 customers

What Makes our Routine So Loved

You want curls that actually curl — not frizz, not flatness, not undefined waves.

 

You want softness, bounce, definition… and you want it without spending your whole morning in the bathroom.

Same here. That’s why we created this routine.

No more thirsty curls

No more undefined texture

No more 6-step routines you’ll never stick to

 

Just hydrated, healthy curls that look good and feel good — in minutes.

 

And yes, your natural texture can absolutely shine

Simple. Effective. 100% natural.

 

Because caring for your curls shouldn’t feel like a chore.

Ingredients

Curl Cream

Water, Butyrospermum Parkii (Shea) Butter, Argan Oil, Glycine Soja (Soybean) Oil, Glycerin, Olea Europaea (Olive) Fruit Oil, Vitamin E, Hydrolyzed Quinoa


Curl Mousse

Water, Olea Europaea (Olive) Fruit Oil,  Hydrogenated Castor Oil, Acrylates Copolymer, Sodium Cocoyl Glutamate, Fragrance


Coconut Shampoo

Coconut oil, Biotin, Coco-Betaine, Argan Oil, Sodium Oxide, Parfum, Vitamin E, Costus oil,Carbomer, Sodium Benzoate, Citric Acid, Polyquaternium


Coconut Conditioner

Coconut oil, Vitamin E, Avocado Oil, Wheat oil, Olive Oil, Carbomer, Costus oil, Biotin, Tea tree oil

How to use

Step 1 – Cleanse & Prep

Apply the Coconut Shampoo to wet hair. Gently massage your scalp, then rinse thoroughly.

It gently cleanses while prepping your curls for hydration.

 

Step 2 – Nourish & Detangle

Apply the Coconut Conditioner to the lengths and ends of your hair. Leave on for 2 to 5 minutes, then rinse.

This step deeply nourishes and makes detangling easy.

 

Step 3 – Define & Soften

Apply a small amount of Curl Cream evenly to damp hair.

It defines your curls, fights frizz, and adds shine and softness.

 

Step 4 – Boost & Lock In

Finish with the Hair Curl Mousse for added hydration and hold.

Scrunch your curls and let them air dry or use a diffuser for extra definition and volume.

Delivery and returns

Shipping :

Shipping costs are free from $75 of purchases and all orders are shipped from our facility in Pennsylvania.
 

For orders under $75 :
Delivered to your door, in the USA: $5.99 (delivery in 2-6 days)

 

Returns : 

The costs of returning an order are the responsibility of the buyer, who must prepare and ship the package. except in the case of defective products. In this case, Amyla Cosmetics will proceed with an exchange without having to return the product (after reception of the photos showing the defect of the product)

What kinky definition really looks like

Your questions? 
Our answers

How long before the first results?

Most users notice the difference from the very first uses: curls feel softer, more defined, and easier to style. Frizz is reduced, and hair looks instantly more hydrated.

 

After just a few days of consistent use, curls become more bouncy, manageable, and visibly healthier.

 

This routine doesn’t promise miracles — it simply gives your curls what they truly need to thrive, from day one.

Is this routine suitable for all curl types?

Yes! Whether you have waves, curls, or coils, this routine is designed to enhance and nourish all curl patterns. Each product is formulated to bring out the best in your natural texture — without weighing it down.

Will it make my hair greasy or heavy?

Not at all. Our formulas are lightweight yet deeply hydrating, leaving your curls soft, defined, and bouncy — never greasy or flat.

Can I use it on color-treated or chemically processed hair?

Absolutely. Our curly routine is safe for color-treated and chemically processed hair. It helps repair dryness and damage, while keeping your curls vibrant and healthy-looking.

Do I need to use all the products together?

For best results, we recommend using the full routine — each step is designed to work in synergy to hydrate, define, and protect your curls. However, you can also start with a few essentials and build from there.

How often should I use the routine?

You can use it every wash day! The products are gentle and hydrating, perfect for regular use whether you wash your hair once a week or more frequently.

Does it work on dry, damaged, or frizzy curls?

Yes — that’s exactly what it was made for. This routine restores moisture, reduces frizz, and helps bring dry or tired curls back to life from the very first uses.

More questions? See our full FAQ

As seen on

Your hair already love us

90'000+ Customers Who Love Us

Emily

Customer 

Verified Buyer

Finally found a combo that actually nourishes

This is the first time my hair has stayed hydrated for more than a day. The coconut moisturizer melts into my strands and makes detangling so much easier. My shrinkage is reduced, and my twist-outs are juicier than ever. The oil is light but powerful — love that my scalp doesn’t itch anymore

Sarah

Customer 

Verified Buyer

This routine revived my brittle hair completely

I’ve struggled for years to find a routine that actually works for my tight coils. Since starting the Kinky Routine, my hair feels completely transformed. The shampoo and conditioner cleanse without stripping, and the coconut moisturizer gives my hair this amazing softness. The oil seals everything in, and my scalp finally feels nourished. Game changer.

Ken K

Customer 

Verified Buyer

Hydration that actually lasts

What surprised me the most is how much healthier my scalp feels. I’ve had dry scalp issues for years, but the coconut oil in this routine really calms irritation and flakes. My curls have more bounce and my afro feels denser — like my hair is finally thriving again.

Michael

Customer 

Verified Buyer

My hair feels thicker

My 4C hair is naturally dry and prone to breakage. The Kinky Routine brought it back to life. The coconut conditioner gives such great slip, and the moisturizer keeps my ends from feeling crunchy. I’ve noticed less shedding, more shine, and overall stronger strands. Highly recommend for anyone struggling with dryness.

Jessica

Customer 

Verified Buyer

My crown feels stronger

It’s rare to find a full routine that actually works together. This combo does. The shampoo doesn’t leave my hair feeling stripped, and the oil adds the perfect final touch without being greasy. My hair feels thicker and more elastic, and styling is less of a chore. I’m sticking with this routine.

Olivia

Customer 

Verified Buyer

So much easier to manage

I’ve been natural for over 10 years, and this is hands down one of the best systems I’ve tried. My hair soaks up the moisture and actually stays soft all week. The coconut scent is lovely but not overpowering, and everything feels made for my texture. Definitely repurchasing

See more reviews on

Your hair already love us

4.9/5 Excellent

90'000+ Customers who love us

06/25/2025

Mia L.

Verified

My Hair Feels Alive Again

This routine made my hair feel fuller and more elastic. Even my twist-outs last longer and look healthier. Big win!

Title

06/24/2025

Karen P.

Verified

Less Breakage, More Strength

I used to avoid wash day, but now it’s a joy. My hair detangles more easily and holds moisture for days. The breakage has reduced too.

Title

06/23/2025

Kallia M.

Verified

Soft, Strong, and Hydrated

The coconut products smell amazing and actually work. My scalp feels nourished and my curls are more defined without feeling greasy.

Title

06/22/2025

Jessica C.

Verified

Go-To for Healthy Growth

My 4C hair used to feel dry no matter what I used. This routine changed everything — it’s soft, hydrated, and much easier to manage.

Title

06/21/2025

June K.

Verified

Deep Care

The moisturizer is the star for me — no more dryness by day two. Paired with the oil, my ends look less brittle and my hair shines.

Title

06/19/2025

Sonia S.

Verified

My hair stays moisturized for days

After using this full routine, my hair finally feels balanced — hydrated but not heavy. I’ve noticed less shedding and more bounce in my strands

See more reviews on

What kinky definition really looks like