Your favorite wash day routine


You don't need to spend hours under a hair mask, or shingling each strand of hair on our head to get manageable hair. Pairing good quality products with a solid routine will result in hair that shines and styles that lasts long after wash day.

Follow our recommended Cleanse, Condition, Moisturise and Style formula for a wash day that needn't take all day !

Cleanse and condition

We recommend washing your scalp with a mild shampoo. Find what works best for you, but remember that a clean scalp creates a healthy environment for hair growth.

Step 1: Massage your scalp with the shampoo in gentle circular motions to loosen dirt and promote blood flow to the scalp.

Step 2: Always follow with a conditioner that has lots of slip for easy detangling. When using a conditioner or deep treatment, don't leave the product on longer than the instructions say, as leaving hair wet for too long makes it more fragile.

Step 3: Detangle your hair with your fingers or a wide-tooth comb to minimize handling. Once you've rinsed out the conditioner, squeeze out the excess water.

Step 4: Then wrap your hair in a turban or microfiber towel for a quick dry. Microfiber towels are much gentler on hair strands than regular towels. They also reduce blow-drying time (which reduces the risk of heat damage) because they absorb more water and help reduce frizz.

After rinsing out the conditioner, whether you air dry or blow dry, wrap your hair in a microfiber towel for 20-30 minutes to absorb excess water from your hair.

Once your hair is clean and almost dry, it's time to move on to the most important part of your afro hair routine: moisturizing.

To combat breakage, we recommend layering products using the LOC method:

L - Apply a liquid.

It's best to use a water-based moisturizer in spray form.  To keep hair strong, it is important to provide the moisture needed for hydrogen bonds and the most effective moisturizer is water!

O - Seal in the moisture with an oil.

Water evaporates easily from hair, so a relatively thick blend of oils is needed to seal in moisture.

C - Apply a cream.

A moisturizing cream or leave-in conditioner will do the trick to perfect your hair style.


If growing your hair is a priority, then you'll want to minimise manipulation by employing a protective style. A protective style is any style that keeps your hair ends (the most fragile part of your hair) tucked away. Such styles can be done with your own hair or using extensions.


For example, you can twist/braid your hair, wear throughout the week and then unravel to rock a twist out or braid out at the weekend.